How to Make Non-Professionals Look Professional on Camera

How to Make Non-Professionals Look Professional on Camera

In today’s fast-paced world of sales, marketing, training, and informational videos, it’s common to find real people—not actors—appearing on camera. Whether it’s a CEO delivering a company message, an employee demonstrating a product, or a client offering a testimonial, non-professional talent brings authenticity. But let’s be honest—being on camera can be intimidating, and without guidance, even the most knowledgeable expert can come across as awkward or unpolished.

Awkward Moments Day

Awkward Moments Day

Ah, National Awkward Moments Day—a time to reflect, cringe, and laugh at the moments that didn’t quite go as planned. At Crystal Pyramid Productions, we’ve had our fair share of oops experiences over the years, and in the world of video production, awkward moments are practically an occupational hazard. Here’s a look back at some of our most hilariously awkward encounters behind the camera.

Desert Donuts and El Jimador

Desert Donuts and El Jimador

Back in 2014, we had the unique pleasure of working with an international production crew from the UK called Unit 9, helping them realize their creative vision for a high-energy El Jimador Tequila commercial. And where better to film something raw, edgy, and unforgettable than the otherworldly expanse of Anza-Borrego Desert State Park, California’s largest state park and a location that never fails to deliver a touch of wildness?

Celebrating the Spirit of Entrepreneurship

Celebrating the Spirit of Entrepreneurship

Entrepreneurship is more than just a career path—it’s a mindset, a way of life, and a journey filled with challenges, triumphs, and unexpected adventures. This National Entrepreneurship Week, I want to celebrate the dreamers, the doers, and the trailblazers who make the world a more innovative and exciting place.